LiveJournal: Going the Way of the Dinosaur

Recently there has been a business decision - made by "management" aka SUP, the current owners of LiveJournal - to get rid of Basic (formerly "free") Accounts. Many have spoken out against this decision, including LiveJournal's advisory board, but management essentially turned a deaf ear on all of them and went ahead with the decision anyway. That was Wednesday, March 12.

Management then proceeded to put a spin on their decision, in the form of a comment left by the VP of Product Development for LiveJournal, Jason Shellen, on the original news post, as an "answer" (I use the term lightly, dear readers) to the outcry from those thousands of LiveJournal users (including members of the advisory board whose counsel went unheeded by management) who reacted to the news bit. Just read some of the comments there and you get the picture of what's going on very clearly. That was March 13.

Just hours after that "answer" was posted, SUP issued another, formal news item solely as a response to all the negativity they encountered from the original post. Read it and the comments that follow, especially the first comment titled, "worst. idea. ever." which has links to the posts made by a couple of LJ's advisory board members, and you will see that LiveJournal is about to become the next victim in the long, long history of small businesses that get sold out to big companies that have nothing but dollar signs in their eyes.

Here's my editorial: The more I think about, the more I want to blame Brad Fitzpatrick for selling the company in the first place. And yet I don't blame him, all at the same time. He's got bills to pay, dreams to pursue, and in all honesty he probably had the best interests of LJ users at the front of his own business decisions the whole time. How was he supposed to know he signed a deal with the devil? Many times in life we get swindled - we get taken for a ride. And I think that's what has happened to Brad Fitzpatrick. I don't know Mr. Fitzpatrick from Adam, but I'm not stupid, I see what's going on here. LiveJournal is in the middle of a political debacle right now, one that many don't see any hope that it will survive.

One thing I can say for sure: SUP are a bunch of snakes, slithering, hissing, corporate snakes. The very worst kind, the Enron kind.

Beware - and stay far, far away if you can!